We’ve been experimenting with several new web tools this month and one of our favorites is Squidoo, a website that allows you to create “Lenses” for any topic that you’re passionate about. Think of it as a hybrid between Wikipedia and WordPress. You can add text, pictures, video, polls, and just about any other resource [...]

Facebook can be a very powerful way to let your community know about your chiropractic practice, but you might not know where to start. We’ve put together a video that makes it easy to learn how to use Facebook for your practice. If you have any questions about how to integrate social media into your [...]

You really can’t go anywhere without hearing about Facebook, Twitter, and blogging. And there’s a good reason: social networking is revolutionizing how we communicate with others. Social networking and chiropractic marketing

Here’s an interesting strategy for getting more exposure for your chiropractic practice: multiple websites. Not multiple domains pointing to the same website. (As I wrote a few days ago, multiple domains all pointing to the same site will hurt your search engine ranking.) I’m talking about creating two or three unique websites with original content [...]

It used to be easy to market your chiropractic practice. You could place a Yellow Pages ad or some newspaper advertisements, and wait for the phone to ring. Those days are gone. The Yellow Pages are rarely used today, and newspapers are going out of business left and right. More and more of your patients [...]