Avoid endorsing or selling products. Quick money is awfully tempting- just ask the 20,679 doctors who endorsed cigarettes in the 30′s. It seemed like a good idea at the time. The product was controversial but it hadn’t yet been proven dangerous or unhealthy. Not to mention, they were well paid and the cigarette representatives seemed like awfully nice guys. Bad mistake.

This is a controversial topic to blog on but it’s important. There are hundreds, if not thousands, of companies on the internet trying to get you to sell their product. They guarantee fast cash, big paychecks, and overnight fortunes. If this were the case we’d all be millionaires. Unfortunately, you can lose more than money by buying into these get rich schemes- you also risk losing your professional reputation, or even being subject to lawsuits.

Chiropractic Marketing Idea #2: avoid selling or endorsing products. If you spend half that time promoting your website, improving your search engine optimization, and writing valuable articles you’ll make significantly more money in the long-term and improve your reputation along the way. Don’t get side-tracked, focus on what you spent 6-8 years in school learning- it’s what you’re best at!

Rod Campbell
Marketing Director
Chirohosting.com